Minneapolis,
MN – April 3, 2012 – Edge Legal Marketing, a
Minneapolis-based marketing and public relations firm serving the needs of
companies targeting the legal market, today announced The Edge Room® is open for LegalTech®
West Coast 2013 for exhibitors to upload their company logos, press
releases, white papers, articles and company brochures. LegalTech West Coast
takes place May 21–22 at the Westin Bonaventure Hotel, Los Angeles.
ALM
and Edge Legal Marketing have partnered to expand press coverage at LegalTech
West Coast. With the invention of The Edge Room – an online version of the
traditional pressroom – exhibitors can easily upload their company information
and post announcements prior to the show. Edge Legal Marketing will send login
credentials to its proprietary legal and mainstream media database so users can
have access to exhibitor announcements and company information. This affords
media the opportunity to plan their on-site briefings and easily cover breaking
news. The Edge Room can be found at www.theedgeroom.com.
The
Edge Room offers additional exposure for exhibitors via its social media
outlets, including Twitter
(#LTWC), LinkedIn and Facebook.
Plus, press releases can be automatically posted on The Edge Room blog, which is
optimized for search engine crawlers!
Exhibitors
have received an email with login information explaining how to submit press
releases and media kits to The Edge Room. On May 13, the media will be given
secured access to view and download the online information submitted by
exhibitors. If you have questions, please email vlabrosse@EdgeLegalMarketing.com. To learn more about The Edge Room, visit www.theedgeroom.com
today.
About LegalTech
LegalTech
(http://legaltechshow.com) is the most
important legal technology event of the year. Legal technology is constantly changing,
and LegalTech offers law firms and legal departments the ability to stay on top
of this evolving industry to improve their law practice management. When you
attend a LegalTech event, you can earn CLE credits, learn about the newest
advances in technology to help you meet your law firm or legal department's
needs and network with industry leaders.
LegalTech
is part of ALM Conferences and Trade Shows, a leading producer of educational
and networking events for business leaders and professionals. As a dynamic
global business, ALM is committed to the development and success of the people it
works with and the communities it serves. ALM aims to deliver the highest
standards of integrity, fair dealing and quality in the services it provides.
For more information, visit www.alm.com.
About Edge Legal Marketing
Edge Legal Marketing
(www.edgelegalmarketing.com) delivers
marketing and public relations expertise to service, software and hardware
providers targeting the legal market. The company helps B2B businesses market
and sell their products and services to corporate legal departments, law firms,
federal and state courts and legal associations. Edge Legal Marketing services
include strategic planning, marketing and e-marketing action plans, alliance
building, website development, market research, public relations and
advertising (concept and media plans).
